Tuesday, November 22, 2011

Kelley senior earns 1st place in Regional Sales Competition

Nick Pacak
Kelley School senior Nick Pacak earned a first-place ranking in the recent Regional Sales Competition at the H.H. Gregg Center for Professional Selling at Ball State University.

About 40 students from IU, Ball State, University of Louisville, Purdue University, University of Toledo, Bowling Green State University and Central Michigan University competed for cash prizes and awards at the eighth annual competition at the Muncie, Ind., campus.

The event began with team members competing among themselves to see who would represent their school in the final round. Their mock sales pitches were judged by about 40 professionals from the sales industry who gave immediate feedback to the students. 

Pacak, who is a marketing major and a member of Kelley's Global Sales Leadership Society, said the competition helped him hone his selling skills and taught him some new techniques.

"It was a very beneficial experience," he said. "As a team, there is no doubt we were much better than any other school and recognition should go to the whole team as well as our coach, Professor Dick Canada."

Pacak is from Mason, Ohio. He will begin a career in sales at 3M upon graduation.

Thursday, November 17, 2011

Hopkins named to FASB advisory board

Patrick Hopkins
Congratulations to accounting professor Patrick Hopkins, who has been named to the Financial Accounting Standards Advisory Council.

FASAC is a group of about 35 CEOs, CFOs, senior partners, academics and analysts who meet quarterly with the Financial Accounting Standards Board to advise board members on financial reporting issues. 

Hopkins, who is the Deloitte Foundation Accounting Faculty Fellow, was honored by the American Accounting Association earlier this year with the Distinguished Contributions to Accounting Literature Award for research that ultimately made it harder for companies to hide controversial accounting practices.

Tuesday, November 15, 2011

Magnifico! Kelley team wins BYU Spanish Case Competition

Nicole Budzynski, Jeff Carlson and Claire
Ranzetta won First Place in the BYU
Language Case Competition.
Case competitions can be tough, but can you imagine giving your presentation in a foreign language?
A team of Kelley students did just that at the BYU Language Case Competition in Provo, Utah, this past weekend, winning First Place in the non-native Spanish division.

The winning team members are Jeff CarlsonNicole Budzynski  and Claire Ranzetta.  They all are members of the Consulting Workshop.  

Carlson is a junior from Aurora, Ill., majoring in economic consulting and finance with a minor in Spanish, which he has been studying for eight years. He said the comprehensive nature of the competition appealed to him.

Students developed their presentations in Spanish, wrote executive summaries in Spanish, presented in Spanish and answered questions on their feet in Spanish.

"It was a good way to see how far my classroom knowledge has come, and a good opportunity for hands-on learning about the challenges faced when working across language barriers," Carlson said.

Budzynski, a senior from Zionsville, Ind., majoring in finance and economics with a minor in Spanish, said the competition made her appreciate how much her knowledge of Spanish -- which she has been studying for nine years -- could help her in her career. She talked with several of the judges who had years of experience in front of Spanish-speaking audiences at home and abroad.

"They inspired me with how many doors can open to someone who understands another language and another culture -- and it encouraged me to continue working toward that goal as I start my career."

Ranzetta has been studying Spanish for seven years. The senior from St. Louis is majoring in finance and accounting, and said her favorite part of the case competition was interacting with the judges and meeting students from across the U.S. She also enjoyed the keynote address from Utah State Sen. Luz Robles.

The students' participation was sponsored by Kelley's Center for International Business Education & Research, or CIBER.  Their faculty adviser and case comp coach is professor Joel Rubin, and their language coach is professor Babur De Los Santos.

Team wins chance to present ideas to Macy's in NYC

Team members with faculty coach Tatiana Kolovou.
Congrats to the Kelley School team who won our Macy's Case Competition on Monday.
Team members are Yasiqin Dong, Melissa Hulverson, Ethan Jackson, Matt Johnson, Haowen Li and Ben Pineless. They each won $450 and an overnight trip to New York City to present their ideas to executives at Macy's headquarters.

Their challenge was to develop an integrated creative marketing campaign to make Macy's the shopping destination for the Millennial market. They had to consider all channels -- in-store, online/social/mobile, PR/events/stunts, TV/print and local. 

Professor and team coach Tatiana Kolovou of our Communication, Professional and Computer Skills department said the students weren't at all nervous because they practiced their hearts out.

This is the second year for the Case Competition with Macy's, which has long been a supporter of the Kelley School