Thursday, April 29, 2010


On Tuesday, April 17th at 7:30pm, in the Indiana Memorial Union's Whittenberger Auditorium, a screening of the Universal Pictures movie MacGruber was held. An hour before the movie even started, a huge line of people were anxiously waiting out front, hoping to get seats to this event. These fans were not the only people attending; two of the movies stars, Will Forte and Ryan Phillippe were on hand, joined by director and writer Jorma Taccone and writer John Solomon.

You may be wondering, how was this SNL skit, turned motion picture, held in IU before its May 21st release? It was all made possible by Kelley student Jerrod Jeffries. Jerrod is the campus rep for Universal Pictures. When speaking to Jerrod he told me,"I enjoy giving students the opportunities for entertainment." With his help Indiana University was chosen as one of the five schools that would screen MacGruber and the four stars would go to. The other schools are North Carolina, Arizona, Colorado and UCLA. Universal Pictures is doing these screenings to get the buzz started for their movie.

The screening was a huge success. The movie was hilarious and the crowd was laughing the whole time. It was the first time I heard cheers for a movie that wasn't a sequel. Obviously they found the perfect target audience for their movie in college students. When speaking about SNL Ryan Phillippe stated "it is closest to a live show for an actor. It was a little terrifying but exhilarating." Somehow the movie was shot in 28 days, which is very short for a movie to be filmed. Based on the reaction of the IU audience, I believe this movie is going to be a huge success and I recommend it to everyone.

Attending the Kelley business school helped Jerrod get his position as the campus representative for Universal Pictures. Jerrod did an incredible job putting this event together. Not only did over 400 students get to see a movie three and a half weeks before it came out, but they also got to meet some of the stars that helped make the movie so great. Remember attending Kelley isn't just about going to classes. Take advantage of all opportunities you can including, internships, clubs, and committees or even become a campus rep. Maybe you can be the next Jerrod Jeffries and you too can help bring Hollywood to Bloomington.

MSIS students take first place in SUIT Showdown case competition

This is a guest post from Christina Cooper, associate director of student relations for Kelley's Information Systems Graduate Programs.

First place accolades were earned by a team of MS in Information Systems (MSIS) students from the IU Kelley School of Business while competing in the first annual Strategic Use of Information Technology (SUIT) Showdown case competition. The case competition was designed for graduate students majoring in management information systems from across the US. The competition was held on April 9 and hosted by the Center for the Management of Information Systems and the Department of Information and Operations Management in the Mays Business School at Texas A&M University. Scott Brier, Sanjay Joshi, and Cerena Olsen, all current MSIS students at Kelley, beat out 9 other teams that hailed from Texas A&M University, University of Illinois-Chicago, University of Arizona, University of Oklahoma, University of Texas at Dallas, and University of Washington.

Sanjay Joshi recounts his experience, “We were exhilarated to win first place in the competition! In their feedback, the judges applauded not just the content of our presentation, but also our presentation style as a team. I attribute a lot of this to the MSIS program, which focuses highly on inculcating skills that help us bridge the technology-business divide.” Cerena Olson echoes Sanjay enthusiasm for the experience and describes the attributes that helped the team win: “The judges emphasized the impact of the cohesiveness and compatibility of our team as we worked together to convey our presentation. My team and I were very honored to have won the case competition, as we were competing against world-class universities and very talented teams.”

The SUIT Case Competition focused on recommending a strategic revamp of a web media company using IT. The case allowed the students to utilize the skills they have learned in the MSIS program. As Joshi recalls, “Our team, did not turn it into a purely technical case. We focused on analyzing the ‘business pain points’ described in the case, did a root cause analysis of both strategic and IT misalignments, and finally exhibited how technology could fix those pain points both in the long and the short term. I think this proved to be our differentiator against other teams, most of which focused on technology implementations alone.” This case competition was the first of its kind to bring together graduate student studying management information systems from around the country.

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The Master of Science in Information Systems (MSIS) at Indiana University's Kelley School of Business is an innovative, professional graduate degree program that prepares students for rewarding and engaging careers as business technologists. Business technologists emphasize the management of--not just creation of--technology. The market-driven curriculum integrates a core of information science knowledge, business foundations, and specific technical skills and knowledge that lead to a career in both traditional and emerging fields. Career paths include general information technology (IT) consulting, IT governance and controls, and corporate IT leadership development programs.

Tuesday, April 27, 2010

Kelley MSIS students take second place in Vancouver case competition

This is a guest post from Christina Cooper, associate director of student relations for the Kelley School of Business' Information Systems Graduate Programs. You can read more about the programs at  

Three Kelley students took second place at the CaseIT Case Competition, sponsored by the Management Information Systems Association at Simon Fraser University. The competition was held March 31 – April 3, 2010 in Vancouver, Canada. Joe Castor, Ben Cowles and Michael Sobota competed against 16 other teams which came from four continents: North America, Europe, Africa and Asia. Ramesh Venkataraman, Chair, and Christina Cooper, Associate Director of Student Relations for the MSIS program, were the team’s coaches.

The students had 24 hours to deliberate on the case before presenting it to a panel of 12 esteemed judges. The case focused on IBM Canada’s desire to implement a global strategy to reduce costs and improve customer service. The judges were impressed with the Kelley team’s deliverable and overall presentation. The team remained poised under pressure during the crucial lightening round which only the four finalists participated in.

Ben Cowles speaks to the value of the experience: "As an accounting and finance major, competing in a MIS case competition provided me with many opportunities to learn more about how technology and business are related. Specifically, we had the opportunity to discuss cloud computing and its future in the business world with various Canadian executives from IBM and SAP. Learning about these topics has sparked my interest in the role technology plays in business.” Joe Castor and Michael Sobota, both incoming MSIS students at the Kelley School of Business, agreed that it was the ability to work well as a team that contributed to the success.

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The Master of Science in Information Systems (MSIS) at Indiana University's Kelley School of Business is an innovative, professional graduate degree program that prepares students for rewarding and engaging careers as business technologists. Business technologists emphasize the management of--not just creation o--technology. The market-driven curriculum integrates a core of information science knowledge, business foundations, and specific technical skills and knowledge that lead to a career in both traditional and emerging fields. Career paths include general information technology (IT) consulting, IT governance and controls, and corporate IT leadership development programs.

Read about the MSIS experience as described by student bloggers at

Friday, April 23, 2010

Kelley MBAs help out Habitat for Humanity

This is a guest post from Kelley MBA student Blake Grosch.

On Saturday, April 17th, Kelley Cares hosted the first-ever Team MBA Day in the Bloomington community.

A group of roughly 20 full-time MBA students assisted with service projects at the Restore Center run by Habitat for Humanity, at the Boys & Girls Club on Lemon Lake, and at Moores Creek. At these locations, students helped move furniture, picked up sticks and trash, and demonstrated a willingness to lend-a-hand. In total, the Kelley student body donated 75 service hours.

Team MBA Day is part of a month long service competition called Team MBA that Kelley is participating in with other national MBA programs.

Thursday, April 22, 2010

2010 Entrepreneurial Connection

On Friday, April 16, the Kelley School of Business hosted the third annual IU Entrepreneurial Connection event, featuring keynote speaker Dr. Mark Albion, founder of the social entrepreneurship organization Net Impact. This year's Entrepreneurial Connection coincided with World Entrepreneurship Day.

Entrepreneurial Connection is organized by current MBA students in the Entrepreneurship Program to bring together current and past Kelley students to form a supportive network of entrepreneurs and innovators. Each event features a keynote speaker, a panel discussion, and formal and informal networking opportunities.

The William L. Haeberle Entrepreneurial Legacy Award is also presented as part of this event. This year's award was presented to the Cook family. You can read the details of this award in this news release.

Keynote speaker Dr. Mark Albion a successful entrepreneur and author, spoke about choosing a career based on something you enjoy and really want to do. He said working just to make money isn't the move because if you enjoy what you are doing you having much better chance at being successful. He quoted Warren Buffet on how wrong people are when they first work to make money and then work on something they are passionate about. Why not work n what you are passionate about from the beginning? Mark also asked audience members. "What is it that makes you come alive?" He said it is important to set that spark off in one another.
Mark also remarked that success is different for every person. He showed the audience an inspiring animated movie called The Good Life. It's available for free on YouTube, and only a few minute long. I highly recommend it to everyone- it's very eye opening despite being so brief.

After Mark spoke Kelley entrepreneurship professor Donal Kurtako (known as Dr. K) introduced the panel and started a discussion about social entrepreneurship. In addition to Mark Albion, the mother members of the panel were Jeff McMullen, and Siri Terjesen both professors of management and entrepreneurship at the Kelley School of Business; and Susan Maupin, Director of Marketing for Stonyfield Farm and an MBA graduate from Kelley. During the panel discussion Mark noted that one lives life forward but understands it backward.

I found, to be the most meaningful, when he recommended that students develop as many experiences as they can. Students should get different types of internships and broaden their horizons. This is because doing as many different things as you can, will help you find your true passion and discover what makes you come alive.

Tuesday, April 20, 2010

Kelley senior and Universal Pictures Rep invites IU campus to a free movie preview

Kelley Senior Jerrod Jeffries is the IU campus representative for Universal Pictures. A management and entrepreneurship major, Jeffries hopes to work in the entertainment industry or for an overseas medical firm post-graduation and believes that his role with Universal has helped him develop some of the skills necessary to launch his career.

Jeffries has helped to organize and promote a number of movie previews on campus. The next preview will be of the movie Macgruber, based on the Saturday Night Live skit. The event will be Tuesday, April 27 at 7:30 pm in the Indiana Memorial Union's Whittenberger Auditorium. Afterward, the film's stars will be available for a Q&A session. Tickets can be obtained from the IMU bowling alley.  

Questions about the preview can be directed to Jerrod Jeffries at

Monday, April 19, 2010

Are "going green" and "sustainability" the same things?

This is a guest post from Kelley senior lecturer Benjamin Schultz, a member of Kelley's business communications faculty.

Is Going Green the same as making a business sustainable? BUS-Z355 Topics in Management: Sustainable Businesses will examine the issues related to sustainability, focusing on the factors that businesses need to consider to brand themselves as sustainable. Students will spend the first half of the semester learning about these topics, and the second half of the semester working in teams with area businesses to create a sustainability report and plan tailored to their assigned business. Clients will receive both an oral presentation and a written plan.

As an architect and builder, and as a restaurant owner, I have been interested in sustainability issues for many years. And since coming to the Kelley School I have been involved with several sustainability advocate groups, both in the Kelley School and at the campus level. I was appointed by IU Vice President Terry Clapacs to the Sustainability Task Force in the spring of 2007, charged with drafting a report for Administrators and Trustees on where we were and where we should be going on incorporating sustainability initiatives and policies into campus practices and teachings. As a result, IU last year created an Office of Sustainability and hired its first Director of Sustainability, Bill Brown.

I developed Z355 Sustainable Businesses to meet a need to introduce students to business interests with sustainability, and to offer them an opportunity to work with area business as consultants, helping them create sustainability plans tailored to their specific fields and operations. The course will be offered during Fall semester 2010, in part as one of Kelley’s contributions to IU’s Themester initiative. Each fall semester, departments campus-wide offer classes and seminars, bring in guest speakers, and coordinate a variety of activities related to a specific theme. The Fall 2009 theme was Evolution, Diversity and Change. For Fall 2010 the theme will be sustain.ability: Thriving on a Small Planet.

Interested students are encouraged to contact me with questions about the course (

Tuesday, April 13, 2010

Kelley MBA Class on Social Entrepreneurship Impresses Students

This is a guest post from Karim Khan, Kelley MBA Class of 2011.

This has been a fun semester for me at Kelley—incredibly busy, but fun—thanks in large part to the variety of courses I’ve been able to take. In the first half of the Spring 2010 semester, I balanced out my numbers-oriented cost accounting and marketing fundamentals classes with an introductory entrepreneurship course and a new offering called X572 – Social Entrepreneurship, taught by Professor Jeff McMullen. Instead of memorizing formulas and frameworks, we read the essential literature on social entrepreneurship, social business, and doing good for people by harnessing market forces. It’s a lot of reading; probably more reading than in any other course I’ll take at business school, and a lot more writing as well (I’m talking papers due every class and essay tests—yes, essays in b-school).

What I like about Jeff’s approach is that he asked us to read everything and trust nothing. It’s common for him to assign one piece of material that is a much-cited work in the field, followed by another that is a scathing critique of the first. It’s up to us to decide where we stand. Jeff will gladly share his opinion, but he’s most interested in students defending their own. We read through Yunus, Prahalad, DeSoto, and Bornstein—Google these names and “social entrepreneurship” and you’ll find out who I’m talking about, if you don’t know already—as well as a number of other authors and many articles.

In addition to having to write about our reading for each class, we learned from each other by creating presentations for class. Each student teamed up with one or two others (our class was about 20 people) to deliver a presentation on a topic covered by the reading assignment, and half of each class was devoted to these. The class, by design, was about equally split between Kelley MBA and SPEA graduate students, so the variety of perspectives kept our discussions engaging and more enlightening than they’d be in a room full of only MBAs. (SPEA, IU’s School of Public and Environmental Affairs, is one of the most prestigious graduate schools of its kind in the world.)

After X572, I have a much better idea of what my options are post-MBA for starting an organization (for-profit or otherwise) with a social goal. The field is young, evolving, controversial, and resists definition. Our generation has the unique opportunity to be pioneers among MBA graduates. I do believe that historians will look backward and mark this time as the point when increasing numbers of emerging business leaders began to ask, “Is this all?” Unlike our parents’ or grandparents’ generations, a large portion of us in school now want our profit-maximizing organizations to take a more holistic view of their reason for being. Social entrepreneurs will be driving some of the change in what we expect from capitalism and the free market system; financial profit is only one among several returns that citizens and employees want from corporations.

Currently I’m taking X573 – Sustainability, Jeff’s follow-on class to X572. Likewise, it’s challenging and thought-provoking.

Monday, April 12, 2010

Mark Albion, social entrepreneur and author, speaking at Kelley Friday, April 16

This Friday, Mark Albion, founder of the social entrepreneurship group Net Impact, will speak at the Kelley School of Business at the annual Entreprenuerial Connection. The event is free and open to IU students, faculty, staff, and alumni.

To register, click here.

Read the news release here.

The Business of Life Sciences Club

Most people don't usually associate life sciences with business. In school, business majors usually have different plans for the future. Accounting majors want to land a job with the Big Four; finance majors want to either work for a brokerage firm, a hedge fund, or a bank; marketing majors want to either work in the media industry or for a big name product manufacturer; and the list goes on. An entrepreneur just out of college isn't looking to open up a new hospital.

The truth is, 3 out of the top 10 industries with the largest employment are in healthcare. There are great jobs out there in the health care industry for all business majors. Last summer, I worked in the Marketing and PR Department at CentraState Hospital in New Jersey. Before working there I had never even considered working at a hospital since I was a marketing major. But it was actually really interesting being behind the scenes in the hospital and seeing how it operates. I gained a ton of experience and also learned a lot.

The Business of Life Sciences Club brings together Indiana University Bloomington students, faculty, life science companies, and corporate partners to promote knowledge about healthcare careers. I definitely suggest everyone check this club out. If you know what you want to do after school or not you should still go to a meeting and see if The Business of Life Sciences Club sparks your interest.
Just because Life Sciences and Business aren't usually said in the same sentence doesn't mean they aren't a good fit. This is a tough job market, but hospitals and healthcare institutions are still hiring. Learn more about working in the healthcare sector by attending the next BLSC meeting which is Wednesday April 14th at 7pm in BU102.

For more information, visit the group's website. You can also email questions to